“So whatever you wish that others would do to you, do also to them.”

About Stephen Karpeles

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So far Stephen Karpeles has created 26 blog entries.

Be XXXX

Ever wonder how to improve your business overnight?

I’ll tell you.

It’s simple. But hard.

It requires day in, day out, consistent effort.

Perseverance. Intentionality.

What is it?

2 words.

6 letters.

Be.

Nice.

That’s it.

Be nice.

To everyone. All the time.

Watch how you talk. How […]

October 4th, 2017|Company Culture, Customer Service, Marketing|

Why Great Customer Service Automatically Makes You Better Than The Competition

When your customer service is exceptional…

Your website doesn’t have to be perfect. Your code doesn’t have to be flawless. Your user experience doesn’t have to make people dance for joy. Your packaging can be a tad […]

July 22nd, 2017|Customer Service, Marketing|

How Much is Your Website Really Worth?

I often tell people that your website is just another employee. It should be working for you. It should look professional. It should be friendly and considerate. And it should ultimately be creating more revenue for your organization.

Is […]

June 15th, 2017|Customer Service, Marketing, Web Design|

The New Marketing

The web is the new marketing. Product, price, place, promotion. They’re all online.

Yes, offline still exists. But in many ways, it’s dying by the day. The big boxes are folding up shop.

So how will you […]

May 20th, 2017|Marketing|

Honesty

Isn’t just the best policy. It’s the only policy. Once you lie, deceive, misinform, etc. – the trust is broken. And trust is something that takes quite a long time to earn, and only a split […]

May 13th, 2017|Company Culture, Customer Service, Marketing|

Do your users enjoy you?

Not, “do your users tolerate you?” But do they genuinely enjoy you?

Your services. Your employees. Your website. Your packaging. Your store. Your hold music. Your parking lot. Your emails. Your tone of voice. Your documentation…

If they don’t […]

May 8th, 2017|Customer Service, Marketing|

On Coding

We’ve been building websites from scratch for quite some time now. And every time we do, it’s a new adventure. There are different requirements, different user needs, different fonts, colors, layouts, information architectures, and business goals. […]

May 2nd, 2017|Coding, Salt.|

Work/Life (Un)Balance

Many companies talk about a so-called “Work/Life Balance” – but there are very (very) few companies who truly take this seriously.

Did you know that most people spend about 10 hours per day at work and […]

April 21st, 2017|Company Culture|

Love wins.

After seeing more images and videos of the man who was ripped off the United plane – ferociously and violently – the saddest thing is that the aviation police didn’t stop. They tried to remove […]

April 21st, 2017|Customer Service|

There once was a marketer named Steve…

There once was a marketer named Steve
Who found it hard to believe
That all his customers would want
To daily and weekly receive
A letter about his stuff,
And he thought they’d had enough.
Until one day he saw
That no […]

March 10th, 2017|Marketing|