“So whatever you wish that others would do to you, do also to them.”

Be XXXX

October 4th, 2017|

Ever wonder how to improve your business overnight?

I’ll tell you.

It’s simple. But hard.

It requires day in, day out, consistent effort.

Perseverance. Intentionality.

What is it?

2 words.

6 letters.

Be.

Nice.

That’s it.

Be nice.

To everyone. All the time.

Watch how you talk. How […]

Why Great Customer Service Automatically Makes You Better Than The Competition

July 22nd, 2017|

When your customer service is exceptional…

Your website doesn’t have to be perfect. Your code doesn’t have to be flawless. Your user experience doesn’t have to make people dance for joy. Your packaging can be a tad […]

How Much is Your Website Really Worth?

June 15th, 2017|

I often tell people that your website is just another employee. It should be working for you. It should look professional. It should be friendly and considerate. And it should ultimately be creating more revenue for your organization.

Is […]

The New Marketing

May 20th, 2017|

The web is the new marketing. Product, price, place, promotion. They’re all online.

Yes, offline still exists. But in many ways, it’s dying by the day. The big boxes are folding up shop.

So how will you […]

Honesty

May 13th, 2017|

Isn’t just the best policy. It’s the only policy. Once you lie, deceive, misinform, etc. – the trust is broken. And trust is something that takes quite a long time to earn, and only a split […]

Do your users enjoy you?

May 8th, 2017|

Not, “do your users tolerate you?” But do they genuinely enjoy you?

Your services. Your employees. Your website. Your packaging. Your store. Your hold music. Your parking lot. Your emails. Your tone of voice. Your documentation…

If they don’t […]

On Coding

May 2nd, 2017|

We’ve been building websites from scratch for quite some time now. And every time we do, it’s a new adventure. There are different requirements, different user needs, different fonts, colors, layouts, information architectures, and business goals. […]

Work/Life (Un)Balance

April 21st, 2017|

Many companies talk about a so-called “Work/Life Balance” – but there are very (very) few companies who truly take this seriously.

Did you know that most people spend about 10 hours per day at work and […]

Love wins.

April 21st, 2017|

After seeing more images and videos of the man who was ripped off the United plane – ferociously and violently – the saddest thing is that the aviation police didn’t stop. They tried to remove […]

There once was a marketer named Steve…

March 10th, 2017|

There once was a marketer named Steve
Who found it hard to believe
That all his customers would want
To daily and weekly receive
A letter about his stuff,
And he thought they’d had enough.
Until one day he saw
That no […]