“So whatever you wish that others would do to you, do also to them.”

Say goodbye to image sprites, and hello to editable SVG

July 3rd, 2016|

SVG graphics are one of the most useful assets to have on your website or mobile app. In case you’re not familiar with them, SVG stands for Scalable Vector Graphic. The graphics themselves have major advantages […]

Is it worth losing a customer over that?

June 19th, 2016|

Our family just bought a new car, and we already love it. The only problem is… within 24 hours of buying it, the battery mysteriously died – twice. We didn’t leave the lights on. We didn’t […]

Marketing is a marathon, not a sprint

June 6th, 2016|

There’s no such thing as a “get-rich-quick” scheme – especially in business. Even the companies that look like overnight successes have put in hours and hours of hard work and perseverance to get to that […]

Is your company product-centric or customer-centric?

May 27th, 2016|

Far too many companies are more concerned about pushing their products than cultivating long-term customer relationships. They’d rather design, build, and promote the latest “thing” – but all the while, they forget that actual humans […]

Little is the new big

May 15th, 2016|

Just like a tiny rudder can steer a large ship, so also can your tiniest marketing actions make a colossal impact.  Case in point: At our local Starbucks the other day, I ordered 2 small […]

Do unto others…

April 23rd, 2016|

There’s a little quote in the bottom left corner of our website (at least if you’re viewing it on a desktop). It simply says: “So whatever you wish that others would do to you, do […]